Tuesday, 15 June 2010

Here’s what you need – Copywriting Tips!

Hello and welcome to today’s useful Copywriting Tips. We hope that you have been finding our tips useful and have been implementing them in your copy. We will continue to provide you with Copywriting Tips for the next few weeks and we are going to change things slightly but you will have to wait to find out how ;-)

Here’s today’s Copywriting Tips:

  • Useful Copywriting Tip – start your sentences with the word “But” and “And” is permissible because advertising web copy follows patterns of speech more than the rules of grammar
  • Headline writing is all about AIDA – when thinking of what headline to write, considering using AIDA. A=Attention, I=Interest, D=Desire & A=Action
  • Think of what you are saying – benefits in your copy are reasons for your prospective clients to buy at some time, however, if you want them to buy your products or services now you must give them reasons to do so.

Keep visiting for more useful Copywriting Tips!

Until next time...

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